
Those who attend the Iowa State Fair are being invited by the Iowa Department of Agriculture and Land Stewardship to “Choose Iowa” as it relates to food and other fair activities. A marketing initiative of the department, Choose Iowa is the state’s signature brand for Iowa grown, made, and raised food, beverages and ag products. Some examples of the opportunities include:
- Choose Iowa Favorite Fair Food Contest: Fairgoers are invited to vote for their favorite fair food through Wednesday, August 13.
- The Kitchen: Choose Iowa will present cooking demonstrations at 1:00 p.m. daily in The Kitchen inside Maytag Family Theatre.
- Choose Iowa Coloring Calendar Recognition: Iowa Secretary of Agriculture Mike Naig will recognize 16 Iowa students whose artwork is included in the 2025-2026 Choose Iowa Coloring Calendar. The ceremony will be held in the Agriculture Building at 10:00 a.m. on Tuesday, August 12.
- Choose Iowa Day at Blue Ribbon Kids Club: Choose Iowa and Hansen Dairy, a Choose Iowa member, will be the star at Kids’ Club on Friday, August 8 at 10:00 a.m. Children will get to meet a farmer and learn what a dairy farmer does each day. There will be a live demonstration to help kids learn more about dairy cows and how farmers care for them. Kids will also make their own butter and get to taste it at the end of the show.
- Choose Iowa on Tap at the Craft Beer Tent: Yield of Dreams corn lager will be on tap at the Iowa Craft Beer Tent.
Fairgoers may visit Choose Iowa booths and banners in the Elwell Family Food Center, Agriculture Building, and Varied Industries Building.




